Innovation

From trends to solutions

Our developing process starts with insights: In a customer-centric and consumer-driven way, we identify the latest market and consumer trends. The way we work is tailored to delivering the perfect solution – and maximum success for our partners: By shaping every step of our path, we get to the desired outcome – the perfect solution our partners need and c0nsumers love.

trends

Global mega trends are
a decisive starting point.
We deep dive into market
and consumer insights related
to relevant topics like:

Sustainability
Naturality
Health
Convenience
Affordability
Indulgence
Technology

concepts

Based on an issue-specific
platform (e.g. naturalness, inclusions,
dairy alternatives, cereals,
sweetening solutions), we then
develop a product concept for
one of these categories:

Dairy
Dairy alternatives
Ice creams
Food service
Specialty products
Others

solutions

The process ensures that
products and services
are consumer-focused
and satisfy the needs
of the market.

Customized
Innovative
Sustainable
Marketable

Our areas of innovation

Digitalisation in the value chain

Together with partners we create new value propositions and bring in novel food tech or services, that add value to our supply chain. Direct access to thousands of suppliers provides us with the data and possibility to test, validate and adapt assumptions for new business models.

disrupting the consumer goods industry

New products, concepts, brands, experiences or services – ranging from refreshments to indulgence and functionality – are of high interest. That includes new flavors and textures: When creating, we also look at new ways of reaching consumers and new channels. Our ambition is to have a thorough impact on what will be on the plates of tomorrow’s consumers.

factory of the future

We explore new processing technologies for new product developments, which also allow CO2 reduction.

sustainable farming

Innovating agriculture means safeguarding raw material supply while protecting the climate and reducing resource usage. Our goal is to protect our environment and ensure future food supply.

novel, wholesome, healthy & natural solutions

The future of food will be about healthy products, great taste, green labels and nutritional benefits – all rolled into one. With disruptive and economical products, ingredients, technologies and solutions we take health and naturalness into the future!

sustainable packaging & materials

Future packaging for frozen foods, mini-portions and industrial needs to be renewable and more eco-friendly. Together with our customers we are working on plastic-replacement solutions for the future.

sustainable animal-free proteins

Finding new options for our protein products is a fascinating topic. Be it food technology, service or raw materials: From field to crop procurement, processing and extraction to texture, sales and marketing: We explore all areas to identify potential.

Our innovation mission

For us innovation is not just synonymous with having ideas. We believe in the power of implementation, a creative culture of innovation and the right partners and processes. For maximum reach our innovation team covers all 6 continents, working together to come up with the latest innovations for our customers.

OUR INNOVATION MISSION IS BASED ON 5 PILLARS

portfolio

Areas of innovation fields & pipeline
Designed to fulfill customer and consumer needs

process/tools

Digital process from idea to execution
Proper analysis and prioritization of ideas

infrastructure

Powerful network
Co-creating with customers via laboratories & innovation hubs

open innovation

Solid team, co-working with partners
Integration of food accelerators and start-ups

culture

Training & awareness activities
Implementing the growing culture of innovation into the company